Spark welcomed Netflix to join the race of providing live internet TV
Lightbox, the Spark which launched the service of providing live streaming of internet TV has welcomed Netflix to start live internet TV service in American also planed to give strong competition to Spark internet TV by starting its live TV streaming service New Zealand in March next year.
According to Lightbox, they are confident that their service is much valuable and they have much to offer that Netflix can't provide.
Netflix a online TV and movies site with 53 million customers around the world directly competes with both Sky TV and lightbox services of providing Television channels on internet for their users.
Asked how they planned to compete with Netflix content library, Niblock said that we are very confident about our service and about our content. We have such things that Netflix is unable to provide to their users.
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Lightbox also offer Local service offering content from New-Zealand.
Netflix said on its website yesterday that their online live TV streaming services will start in Australia and New Zealand in March. They said that their services would be available in Smart-TV, tablets, smartphones, computers, consoles and set-top boxes.
No details on pricing, but US customers pay about $10 ($12.70) per month. Lightbox bill is $15 per month, while the online TV service Neon of Sky TV charge $20 per month fee when it launches next month.
Sky TV boss John Fellet said it was difficult as the introduction of Netflix is new to the market and how much it will provide competition to their online TV service Neon. This is the case until Netflix announced the catalog available in this country and how much they charge monthly to Kiwis.
Mr. Fellet said that on demand TV and video market is crowded by such service providers in New Zealand and it will be the combination of price, content, usability and service to determine which would dominate.
Internet users in New Zealand managed to get Netflix through the back door.
Slingshot and Orcon Internet companies also began to offer their customers access to the site and similar foreign media this year.
CEO Slingshot Taryn Hamilton was positive about the launch of Netflix: "We want to provide our service worldwide to our customers. was open this service in Newzealand because we wanted to give Kiwis the opportunity to have access to the same content online - for the same price - that people in other parts of the world have access," he said.
"It's nice to hear Netflix launched in New Zealand soon.
"We hope that the Kiwis would get a good selection of quality content and a price comparable to what the users in the United States get benefit from Netflix," he said.
"And we also expect more services similar to Netflix entry into the local market."