Dish Network vs DirecTV: Dish Beats DirecTV On Overall Customer Satisfaction

Dish Network vs Directv: Dish Beats DirecTV On Overall Customer Satisfaction in the national survey for the first time in 13 years. Dish Network has outperformed DirecTV and ranked first in J.D's annual customer satisfaction survey. won. Power across the country, for the first time since 2005, puts Dish first.

In the 2018 survey, Dish had an average score of 753 (on a 1,000-point scale) in four regions measured by J. D. Power, 3.2% more than last year. Dish occupies first place in the northern center (754 points) and western (749) regions, while AT & T / DirecTV occupies first place in the eastern regions (767) and south (765).

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Dish Network vs DirecTV

AT&T / DirecTV also reported a general improvement in the J.D. Customer Satisfaction Index. Power averaging 751 (an increase of 2.7% from 731 a year ago). The two largest cable operators in the US, UU Comcast and Charter Communications, increased their satellite pay TV scores, but remained below the industry average of 731, Comcast Xfinity at 717 and Charter's Spectrum at 713.

Dish owes its strong presence to the 2018 JD Power marketing campaign, launched in early 2017 under the leadership of Jay Roth. She emphasised the steps the company took to strengthen customer service and increase customer value. Watch TV. The campaign's emphatic and empathetic message was aimed at ending the exodus of Dish's subscribers.

It is true that the company continued to lead satellite customers in the midst of further erosion of the traditional pay-TV sector. Here's another explanation for the best pay-TV results: The most dissatisfied customers have already cut the cable and switched to oversized video services, including TV Sling.

For the second quarter of 2018, Dish has generated a network of 192,000 satellite TV customers, reaching 10.65 million. That's less than a maximum of 14.1 million four years ago. Sling TV registered 41,000 subscribers in the last quarter and 2.34 million at the end of June.

JD Power's seventeen annual rating system for cable and television service providers is based on responses from 27,765 cable and satellite television subscribers, telephone service providers and broadband Internet subscribers. The surveys were presented in four waves: November 2017, January-February 2018, April-May 2018 and July 2018.

JD Power's television share measures customer satisfaction through six factors: network performance and reliability; Costs; billing; Communication; Customer service and programming.
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